Working closely with Dream Hotels’ creative team, Rachel Kash concepted and wrote all website copy for the hospitality brands’ five individual properties in New York City, Miami, LA, and Nashville) as well as the overall company website.

For each property, Rachel encapsulated the USP and essence of the location, highlighting its history, interior design, architecture, neighborhood, F&B offerings, nightlife, and more. This year-long endeavor resulted in websites that are full of personality, with a voice and POV that invite visitors into the Dream world.